Named Preferred Signage Partner of the Kansas City Royals
Pinpoint recently hit its own version of a home run, as the company was named the preferred signage partner of the Kansas City Royals. The partnership centers on Pinpoint providing stadium signage-related production services to the MLB team, including graphics, printing, fabrication, and installation services within the interior and exterior surfaces of Kauffman Stadium, located in Kansas City, MO.
Often referred to as “The K”, Kauffman Stadium has been home to the Kansas City Royals since 1973. With a seating capacity of 38,341, the K has hosted four World Series and served as the stadium site for two MLB All-Star games. The stadium features the tallest LED video display in baseball, has 74 concession stands, and includes a unique 322-foot-wide water fountain, the world’s largest privately funded fountain, making for an engaging fan environment.
“The Royals organization is always looking for unique and captivating ways to connect fans with not only the game on the field but to all the stadium has to offer,” said Sarah Tourville, Executive Vice President – Chief Commercial and Community Impact Officer for the Kansas City Royals. “We believe this new partnership with Pinpoint will add to the visual experience when people walk through the gates at The K.”
As specialists in signage applications for all types of surfaces, spaces, and touchpoint applications, including suites, concourses, and seating areas, among others, Pinpoint is very excited to provide the Kansas City Royals with best-in-class signage expertise.
“We are incredibly excited to be partnering with the Kansas City Royals,” said Pinpoint’s Steve Gentile, Director of Strategy and Partner. Kauffman Stadium is such a unique ballpark filled with history located in a city that is synonymous with world-class sports. We look forward to thoughtfully integrating partner sponsorship activations and branding throughout the venue, keeping the environment visually impactful, clean, and engaging for fans. Having a plethora of quality BBQ options to choose from makes the partnership that much better.”
Founded in 2008, Pinpoint creates unforgettable experiences that connect people with brands. From national brand activations such as Arsenal F.C.’s away uniform unveiling to custom-fabricated buildouts for NFL teams – Pinpoint is a full-service project resource, custom signage, creative fabrication, and production company capable of customizing any space or product to captivate and inspire the target audience.
Pinpoint are experts in brand strategy and experiences, creative services, fabricated buildouts, environment transformations, large-scale signage, custom displays, installations, promotional products, imprinted apparel, print collateral, and direct marketing.
About Kansas City Royals
The Kansas City Royals are a professional baseball team based in Kansas City, Missouri. The team competes in Major League Baseball (MLB) as a member of the American League (AL) Central division. The Royals have won two World Series championships, in 1985 and 2015.